In the 1920's a pharmacist from Avignon Fernand Serre purchaced some vineyards south of Chateauneuf du Pape in the area, where a liux-dit Les Serres was named like himself. He built cellars in the fields and a new domain was born "Domaine de Saint Préfert". After him another generation Carnille and Suzanne Serre took over.
In 2002 Isabel Ferrando, formerly a banker, purchased the domain which has 13.2 ha. AOC Chateauneuf du Pape. The vines are very old, some of them more than 100 years. Several plots at the estate has to be replanted and this long term work has been started and will continue for years to come.
Isabel Ferrando gets advice from Philippe Cambi known as the advisor for several estates in Chateauneuf du Pape. Together they have started a kind of revolution for the domain. Their first vintage 2003 has got remarkable notes from wine experts.